The Routledge Handbook Of Positive Communication: Contributions Of An Emerging Community Of Research On Communication For Happiness And Social Change-..
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The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness, or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
| ISBN | 9780367659684 |
| Autor(a) | Muñiz Velázquez, José Antonio |
| Editora | Routledge |
| Ano de edição | 2020 |
| Acabamento | Brochura |
| Dimensões | 24,60 X 17,40 |
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